How easy do you find it to describe what you do, Reader?
I am constantly in a battle with that myself.
As someone who loves to have context, and meaning in everything she writes. It's very hard to come up with pithy little explanations of how I work.
But at the same time I can't exactly go into the depths of Ecological Psychology and how it relates to coaching in a short 5 second conversation as a response to "What do you do".... in which they're expecting:
"I help X people do Y things so that they can do Z".
The above exercise is fine, and all but the what do you do question at events always feels a little bit more of a "hey look at me I did my marketing well" vs.. hey I'm genuinely interested in what you do.
It's a pattern that we repeat because goodness me communicating is tough.
I saw a post the other day and it got me thinking
not just what do I do — but how do I do it.
I know for sure I'm far from a special snowflake, a lot of people can do the implementation side of what I do for clients. It's fairly easy. I wouldn't be surprised if in a few years, AI will be able to do it..
However — the reason why I do the things I do is the interesting bit.
So I started playing around with AI and allowed it to do something for me I don't usually do...
Write. stuff. for. me 😆 (no this email is still very much me...)
So I let it loose. Fed it a mix of my memory, content, questions, and context… and asked it to give me back a mirror.
Here's what it came up with:
- Support where software stops
- See what strategy skips
- Design what defaults don't.
- Catch what checklists miss.
- Notice what norms ignore.
- Build for what isn't broken.
This brought a smile to my face; as it does fairly accurately sum up how I help... if it's not a little bit... "direct" for how I usually communicate 😁
But I didn't hate what it said... it feels very manifesto-y...
Have you ever tried this with AI? Or even just tried to put into words what you really do?
I’d genuinely love to hear it.
And if you’ve been craving a space to explore those edges—
To name what’s stuck, map what matters, and move at your own rhythm…
You might really value a Your Next Step session.
It’s one deep, focused conversation designed to untangle the noise and help you make your next move—without pressure, performance, or overhauls.
A moment of clarity, just for you.